How to make money blogging

Bloggers are people who run their own page, website or channel, being an expert in a certain field. At least, that’s what their subscribers think.

Types of bloggers

Celebrities

They are famous people like singers, actors, politicians, athletes. They tend to promote their personal brand by generating interest in their persona.

Experts

For them, a blog serves as an educational platform providing a wealth of useful information in a particular field. Lawyers, doctors, educators, repairmen, etc. generate income through advertising, training courses or sale of services.

Lifestyle bloggers

These are individuals who create channels to be filled with in-demand content: interesting videos, beautiful photos, and online diaries. This kind of pastime is particularly popular with young mothers, travellers, etc.

Businessmen

Earnings are based on the sale of various goods made by their hands, through the creation of their own website.

Ways of running a blog

Writing texts and articles. It is important for lifestyle bloggers, entrepreneurs and experts. Platform is a page in social networks, YandexDzen, online diary, own site, channels in messengers.

Maintaining a photoblog. A classic technique for advertising and selling products.

Vlog filming. Videos for video hosting sites and social networks are in demand on educational channels, video invitations, and product reviews.

Maintaining several blogs with different types of content increases the reach of the audience and helps to promote yourself. The combination of a company’s commercial blog and a personal page of an executive ensures a high level of trust from the client base.

Types of content

Sales posts

Provides detailed information about products: characteristics, cost, ordering conditions, delivery.

Promotional posts

Advantageous presentation of advantages of the company in comparison with competitors, uniqueness of the product and benefit of purchase.

Educational posts

They’re aimed at teaching you useful things, like plant care, crafts, yoga, etc.

Entertainment posts

Format for uplifting: jokes, pranks, funny photos and videos.

Earnings options

Advertise

Advertising companies by barter or in exchange for money. Barter is most profitable for the self-employed. Payouts are based on the number of subscribers and the frequency of your search posts.

Direct sales

An account is used as a platform to promote your own products and services.

Maintaining other people’s blogs

SMM-specialists earn good money by promoting other people’s accounts.

How to become a blogger. Step-by-step instructions

1. Choosing the type of blog and how to make money: the sale of goods or advertising.
2. Creating a website with the help of a website builder.
3. Publication of content.
4. Recruitment of subscribers, bypassing bot subscribers.
5. Advertising.

Legalising the income from blogging

To avoid being branded as a lawbreaker and having no problems with tax officials, you have to register your blogging activities and pay taxes accordingly. This can be done as an individual, self-employed or self-employed.